Various colors have a strong emotional effect on people. It reflects the spirit of the people who create it Color is definitely related to the lives of the individuals and the material things with which they are associated. RED - tends to produce rage or passion; it is exciting and stimulates the brain. It has an aggressive quality and is frequently associated with violence and excitement. (medium red) suggests health and vitality (bright red) often has amorous connotations. YELLOW - It is the most luminous color. Yellow also demands attention, and so, it is used in dangerous locations, such as the edge of a subway platform to mark the hazard, while red used to be the color for firetrucks, yellow is now preferred. ORANGE - has a stimulating effect and should usually be used in relatively small amounts. The occupant of an orange office, for instance, will become ill at ease after a short time and will leave it at every opportunity. ...